Last week brought two more premieres and both shows continued the trend we have seen this Summer of low linear viewing numbers. On CBS on Thursday, Zoo returned for its third season and only managed a 0.5 rating based on the overnights for the 18-49 demographic with three million total viewers. That has the show starting at a series low level and also losing 70% of its lead-in audience from Big Brother. This one does have a streaming deal with Netflix where episodes are made available on that service after their broadcast airing, but I don’t believe that will help it this year. Braindead had a similar deal with Amazon last year and was cancelled while posting the same ratings levels Zoo is at now. I expect this show to get kicked to Fridays or Saturdays pretty quickly and for this to be its final season.
Over on Syfy on Friday, Killjoys returned at a 0.15 rating with 552K total viewers. That has it below its second season average, but it is probably still at survivable levels. That show comes in a partnership with the Space Channel up in Canada–they pick up part of the production costs–and it is owned by Syfy’s parent company NBC Universal. Plus, it has achieved the third season threshold, and typically cable shows that have reached that mark stick around for four to six total to give them a binge-worthy run. I have not heard what the numbers are up north for this show yet, but I believe that it along with Dark Matter (same partnership deal and number of seasons) should survive for at least one more year.
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Prior Week Posts:
June 27th: The Mist Has a Hazy Start, Preacher Looks Okay, Fear the Walking Dead Holds, and More
June 20th: Wynonna Earp and Dark Matter Improve, Fear The Walking Dead Drops, And More
June 13th: Dark Matter and Wynonna Earp Return Low, Sense8 is Still Cancelled, and More
June 6th: Fear the Walking Dead Returns Low, The Leftovers Goes Out Strong, Twin Peaks Sees Good Streaming Gains, and More